Quarantine Creatives: James Sahota

James Sahota

Sitting down for a conversation with James Sahota allowed me to understand the true meaning of hard graft. From educating himself on the property market to ensuring he gets the most out of his lifestyle, James is not one to shy away from hard work. This Property Investor oozes entrepreneurial spirit whose attitude is reflected across his different content platforms and became more apparent as we spoke. Locked and loaded with his headphones and mic, I got the full VIP podcast set up that I have seen on his content videos.

Raised as a second generation Indian in the UK, James is a through and through Londoner. Completing A-levels in Design and Business, he gave himself the platform to go and study at University. Being averse to living at home during his educational years, James decide to further study up North, in Manchester. Admittedly he ended up getting up to “all sort of mischief” and frankly trouble. Fights caused by James led to arrest and being faced with a judge in court. Thankfully for him the case was thrown out and so marked a turning point in his life. Graduating with an undergraduate degree in Product Design, James went on to remain in the city to pursue a Masters Degree in Industrial Design in 2003.

Showcasing a talent in design proceeded a teaching opportunity for James upon his return to London. Although it was simply an avenue to earn a wage, James made his debut onto the property ladder because of this and began paying his first mortgage (as encouraged by his Mother).

“It was almost like entertainment; I was on the stage and the kids were my audience”

As a qualified teacher, it didn’t take James long to realise that teaching wasn’t his calling and after a couple of years walked out. Yes, “walked out”. After an annoyance with another staff member, James simply got up and left, accompanied with the applause of his students.

With 24 days until his next mortgage payment was due, James delivered the confidence that he would be able to resolve his circumstance in time. In came the saviour that was E-Bay. James took to selling small prints online which then became the catalyst for him to start his business in print. This satisfied his need to work for himself, which wasn’t an easy-going journey. Within the first 5 years of his print business, he took to supply teaching on the side in order to allow him to continue developing his own company.

After 10 years in print, and admitting that it had “somewhat failed”, this was an end of a chapter in James’ life, which was the gateway to his development in the property world. It was at this point that I realised James was not shy of making mistakes and used his experiences for lessons in the future. Educating himself in property, flipping houses, and educating himself constantly has led to his successes and developments today.

“You should only have a plan A”

James gave me an insight into his work ethic, which was rooted in streamline planning. Utilising Trello and joint calendars, James is now very strict with his time allocation – something he learnt from working in print. At this point I was sitting cross legged out of sight from the camera, and felt the same satisfaction you do when indulging in organisational content online.

“Try not to have more than three or four things on your to-do list”

Having solidified his experiences in property, James creates educational content also. Advertising a ticket for a property conference is what allowed James to meet Tej, his Partner in crime for The Property Duo Podcast. Tej is also a property developer and has developed a strong working relationship with James. The Property Duo, as well as James’ own podcast, The J2 Hub podcast is a platform, for all things property, led by James and his featured guests.

Personally, I do not gravitate towards jargon laced podcasts, which is why the love is there for the J2 Hub Podcast. It is not only a place where James shares the dos and don’ts of property, but you can hear the stories and journeys of his panel. The relatability of the podcast is something that has been cemented for me after my chat with him.